In this episode, Philippe Zuber, CEO of Kerzner International, joins Anant Sharma to explore how one of the world's most ambitious hospitality groups approaches growth without dilution.
From Atlantis and One&Only to the launch of SIRO and Rare Finds, Philippe shares how Kerzner thinks about luxury as an ecosystem — where emotion, memory and habit matter more than transactions or points. They discuss why restraint can be a strategic advantage, how loyalty is earned through return rather than reward, and why the future of luxury depends as much on what brands refuse to do as what they pursue.
A conversation about scale, discipline, and the real cost of getting luxury wrong.
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