What The Luxe
What The Luxe
What makes something worth more than the sum of its parts? Why do certain brands command belief whilst others struggle for attention? What does ‘luxury’ even mean? What qualifies? Investigating the minds, mechanics and mythologies of modern luxury, What The Luxe is a series of conversations with the founders, directors and creatives behind modern marques. Together, we unpack the psychology of value, the business of brand, and the spirit that drives today’s best-in-class. Expect founding stories, bold positioning calls, and the messy truths behind polished brands. Because whether it’s craft, commerce, psychology or lore—all roads lead to value. A weekly podcast from Matter Of Form. Hosted by Anant Sharma & Fred Moore.
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Oct. 22, 2025

Tatjana von Stein • Designer & Creative Director

59. Designing Human Tempo with Founder & Creative Director, Tatjana von Stein

Luxury hospitality is evolving—dissolving the boundaries between home, hotel, and cultural space. Few designers navigate that shift more intuitively than Tatjana von Stein. As Founder and Creative Director, she leads a London and Mallorca-based studio reimagining how people experience place through narrative-led design that incentivises human behaviour. From award-winning members' clubs and boutique hotels to her collectable furniture line Mise en Scène, her work explores what she calls "human tempo"—the rhythm and psychology of how we move through multifaceted spaces.

In this conversation with Anant Sharma, Tatjana unpacks how design quietly directs behaviour, mood and connection. We explore the merging of hospitality, residential and workplace environments, her Mediterranean expansion, and why true luxury lies in understanding human psychology, not excess. A dialogue on narrative, tempo, and the future of spatial design—where understanding how people truly inhabit space matters more than trends.